Roofing Contractor Leads

Roofing is one of the most competitive specialist trades in the construction industry.

All local Roofing Companies know how important it is to get ahead of the mass of door-knocking salesman plying their wares after every storm. They can be a significant threat to your income stream.

Our target was simple; slam the the door on the 'knockers' and position our client to take back and dominate the local market... mission accomplished!

Challenge

Reclaim and dominate a Roofing trade vertical within an aggressively competitive market

Solution

A varied strategy to developing web properties particular to our clients expertise. In addition, we introduced contextual campaigns to increase reach by showing prospective audiences the current, and most popular relevant content specific to their exact roofing service needs. In addition to that, we applied daily and lifetime frequency caps specific to each user in order to prevent overexposure.

Results

More than 2,060 EXCLUSIVE Local Leads over the last four years. Over 520 per year, in excess of 44 per month and more than 10 a Week! Those leads have accounted for an estimated $20MM in new revenue for our clients. We broke into the market in less than 30 days, exceeded the 20 calls per month mark in less than two months and generated more than $1MM in revenue in less than 60 days!